Video marketing is quickly becoming a key means for brands and businesses to engage with their audience. Research conducted by Nielsen claims that 64% of marketers expect video to dominate their strategies in the future, and when it comes to reach, video is an effective marketing tool to incorporate into your strategy. So what are
There are so many fantastic adverts that pull on our heart strings and really do make a great impact, so we have decided to celebrate some of, what we think, are the best, creative, funniest or downright strange adverts out there! Each week we will add a new advert to our website and our Facebook page. If
Although marketing is about grabbing your audiences’ attention with colours, catchy phrases and engaging images, marketing is even more about communicating with your customers and engaging them through tailored content, that they find useful or worth sharing, whether it is through words, video or an image. What exactly should content marketing mean to
There are so many fantastic adverts that pull on our heart strings and really do make a great impact, so we have decided to celebrate some of, what we think, are the best, creative, funniest or downright strange adverts out there! Each week we will add a new advert to our website and our Facebook page. If
So, what’s your story? Why are you in business? Why should it matter to your target audience? Everyone has a story to share, and making the emotional connection with your audience begins with storytelling! But why are we so in love with storytelling? Great stories make your audience develop thoughts, opinions and ideas, and those
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