Delicious Easter eggs wrapped in colourful foil are generally hidden away on Easter Day, where children and most likely some adults spend hours hunting for them! This is a brilliant and fun way to spend Easter, but not so great and fun when it comes to your brand. Are you giving your brand the egg-sposure
Are you thinking about starting up a business this year? Are you a little bit scared of marketing and don’t know where to start? As the winner for the “Best Start-Up Business” in South Cheshire in 2012, we understand that marketing your new start-up business in today’s economy is difficult, but there are steps you
In a previous blog we talked about Experiential Marketing and how appealing to the Five Senses can evoke memories and create positive associations with your brand! The five senses are linked with human memory and emotion, and can greatly enhance a person’s engagement with a brand (both offline and online). In a rational world
The whirlwind of Christmas is officially over, and typical of this time of year, the talk of New Year resolutions is everywhere. Have you stuck to your New Years resolution? Or didn’t you make any? Hopefully, regardless of resolution, you will have already started planning for the year ahead. You may have seen before Christmas,
The answer to this is YES!!! Whether you are a sole trader, a small business or any sized business, your business needs a brand. But, why? Well, do you care about your businesses reputation and how your business is perceived in the eyes of your customers? If you do, then consider these simple points of
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