First things first. Have you got a marketing plan? It doesn’t need to be all singing and all dancing, but it should give you an overview of the activities you have planned for the year, what you expect to spend and what you expect to get in return. This plan will also allow you to
Acquisition vs Retention – where do you spend your money? Do you spend as much time and money looking after your current customers as you do looking for new ones? A classic error for many businesses, large and small, is to only focus on getting new customers, often at great expense, with little consideration to
USP or unique selling proposition. Its should be the bedrock of any business offering, whether offering a product or service. But many haven’t taken the time to even define it. Ultimately it’s the reason that customers will buy a product or service from your business rather than your competitors. With so much competition out there
Marketing Madness Programme Is your marketing driving you mad ? You’ve missed our January offer, but for just £150 per month (plus VAT) we can you help you get sane! Disappointed with your marketing? Is your marketing not effective as you want it to be, but you’re not sure how to fix it? Or do
Bare Bones Marketing will be getting “Down & Dirty” with a marketing workshop, of course, at the North West Positive Women’s Day organised by Forward Ladies. The event will be held on 24th February, 2012 and will be held at Holiday Inn Runcorn, Wood Lane, Beechwood, Runcorn, Cheshire, WA7 3HA from 8:45 am to 3:00pm There
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