On Halloween, we thought it only proper to talk about how many businesses find marketing really scary! Scary Marketing Research Our research last year highlighted that: 6% of businesses are petrified of marketing themselves!! 10% are so scared that they don’t actually do any marketing! 33% are scared that when they do any
Ever wondered when it’s time to make that all important change? The one you have been trying to put off for all this time, yet know that it needs to be done before noticeable changes for the worse start to appear? Well today’s the day! Don’t worry, you will be pleased to know I am
Apparently, small businesses have been letting their marketing slip and this worrying trend could be set to cost them in the long run. Reports have shown a disparity between planned marketing and what is actually carried out, with the average business only achieving around 39% of their planned activity. Businesses have cited time and money
Businesses are really starting to tap into the full potential of social media this year. As part of the full marketing mix, social media helps drive more customer acquisition and retention and a good social media strategy allows you to promote the credibility, professionalism and personality of your brand. It’s a great for networking too!
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